Vira Fest is an event that promotes music creativity from 8 to 80 years old, allowing amateur and professional musicians, associated with diverse music education projects, to come together in an attempt to share knowledge and good practices in this area. 

This event brings together on stage people from all age groups, but focusing mostly on younger generations, in an attempt to encourage a 360-degree spin in the music scene, showing that all ages, instruments and music genres can co-exist on the most incredible stages, democratizing access to unique learning and performance spaces, sometimes only accessed by established artists in this industry. 

Through workshops, concerts and talks, participants have the opportunity to exchange experiences, learn about new topics in the world of music, create friendships and share knowledge about the best that music has to offer.

This allows youth to interact with people from different generations and backgrounds, creating shows that stimulate the creativity of all age groups and mix diverse music genres. 

Due to the great music diversity of the event’s participants, Vira Fest also manages to attract other types of audience, such as producers and board members of the participating schools and music projects – who show great interest in the concept of the event and the benefits it brings to their students/members – as well as music professionals who show interest in the conference panel and overall programme.

Suggestion: Using what you have learned about this case study, try to adapt the format of Vira fest to your area of expertise as a trainer. An encounter / forum between schools and education / creative projects is a very interesting format for sharing innovative methodologies in any creative field.